Promoting this beautiful part of the world to potential investors, visitors and local communities
Working with Wilson Livesey Associates and Peter Saville we developed the place brand for Pennine Lancashire. Its aim was to promote this beautiful part of the world to potential investors, visitors and local communities whilst re-positioning the area as a place for creative businesses and individuals.
National coverage was achieved along with an extensive billboard and poster campaign across the North of England. A supplement style brochure was distributed to over 100,000 people through the Guardian newspaper.